Grow Your Business With Search Engine Marketing
Search Engine Marketing (SEM) with Google Adwords, and Bing Ads, is the fastest way to drive targeted, interested and engaged customers to your website. Every day, billions of searches are made using both Google and Bing. Consumers are searching for information, shopping online, comparing products, prices, or getting directions. When people want to know, buy, go or do they go to a search engine. 87% goes to Google and 13% to Bing.
Are Search Engine Marketing Ads Right For You?
- Do you want your business to appear when users are looking and researching different options?
- Do you want your business to be there the moment someone is looking for the products and services you offer?
- Do you want your business to show up on search results when businesses similar to yours are showing up?
- Do you want to learn about what users are looking for and the ads they’re engaging with so you can come to an informed decision on how to add more value to their lives?
If you answered yes to any of the questions above, then SEM is something you should explore.
How Do Search Ads Work?
Search engine marketing allows you to focus on the areas of your business you want to grow. You only pay when your ad is clicked. When you advertise with pay per click ads you control your message, who sees it, when and where its seen. We determine the keywords most important to your business and create ads promoting your services. When a customer searches using one of your important keywords or phrases, there is an ad auction that determines what order ads appear based on your ad quality. When someone clicks your ad we send them to your website where we track everything they did and if they turned in to a customer. Over time we will focus resources on only the elements that create leads and positive customer engagements.
Do you want to grow your business?
The fastest way to grow your business is to use search engine marketing (SEM). You deliver your message to the people only looking for what you do on the results pages of the major search engines. The paid ads are above all other positions. This is how google makes it’s money. You only pay when a customer actually clicks your ad, however you can control precisely when and where your ad shows in the search engine results page (SERP).
Do you have a strategy to reach consumers when they search from a phone, tablet or computer?
Let us put together a plan to help you get in front of the right online customers. Consumer behavior has changed in the last decade and technology has put the control into your customers hands. We live in an on-demand world where consumers have the ability to find the answers to their questions at all times from a variety of devices. All they have to do is go to the search bar. We ensure our clients don’t miss these opportunities. We handle all the aspects of your google search campaign and report back to you as leads come in.
How many leads come in from your internet advertising? What did they type?
Best practice with internet marketing is to track all the inbound leads, that we can. This includes: pdf downloads, list sign ups, submitted forms, phone calls. chats and engagement data that gives us an idea what customers are doing on your site.