Google Map Ads
Advertising on Google Maps is a powerful way to attract nearby customers. If you run a local business, ads on Maps make it easy for people to get to your location.
Drive In Store Foot Traffic With Ads On Google Maps
Boost in-store traffic by advertising your storefront across Google Search, Google Maps, Google My Business, Google Display Network, and Youtube. Formerly called Local Store Visits, this campaign type has been changed to Google Performance Max.
Why Should You Advertise on The Map?
If you have a retail store and want more foot traffic this campaign type is a great addition to your regular search and mobile only campaigns. Drives search related traffic specifically with your google map and business listing. Increase map visits, driving directions and phone calls.
Local Campaigns is now Performance Max
It is a type of campaign in Google Adwords. Utilizing not only Google search but maps, my business display and youtube. Designed to provide detailed information that customers might need when they decided to visit a store. It streamlines the process, easily promoting your stores over several different google properties and networks.
Targeting Is Based Off Google Maps Locations.
This campaign type only allows radius targeting and the maximum size can vary on your locations and users travel distance preferences.
What is in a Performance Max Local Ad?
Google also uses AI or machine learning to determine the best combinations of “assets” or ad elements like images, videos, logos, and ad copy into ads that will influence potential customers to seek out your business.
Control your message and use images as well as videos, while integrating your google map location and business information into the ad. Like yellow pages of old you can control where you show up. Its gets even better linking youtube video and images to your ads.
Each ads consists of a minimum of
- Video of at least 10 seconds
- Headline 30 characters
- Description 60 characters
- Call to Action 11 Characters
Just like your google ads local conversions are tracked when they interact with the campaign.
Type of Conversions
- Visit Your Landing page
- Sharing or saving
- Menu link
- Call now button