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Pandora Advertising

Pandora XM is the largest streaming music service

Pandora Advertising Agency

Based on your goals we will recommend a Pandora advertising program that will meet your objectives. Small business solutions thru Pandora provides a unique opportunity for you to connect with your target consumer, whomever or wherever they may be. The environment on Pandora is personalization, allowing listeners to create custom stations, search and play music.  Advertising is cost-effective and will deliver your message to your exact customer profile, every time. 

Campaign Cost

Campaigns and flights with Pandora start at $1500. Advertising packages start at approximately $1,500 per month with an average CPM (cost per thousand impressions) of $5-$7 for visual ads, $8-$12 for audio ads, and $15-$25 for video ads.

Audio & Display Ads

Our radio ad services includes copywriting, voice talent and editing. Ads thru Pandora are proven to connect with customers and to achieve marketing goals. Today targeting has removed the excess with advanced audiences. No longer do you have to use gimmicky loud ads. Here are some tips to keep in mind when creating your audio advertisement. Contact us we would love to find out more about your company and your goals.

 

Pandora Ad Types

Audio Ads

Dynamic Ads- Mobile & web. Real time rich data targeting. Ad elements adjust to the listener.

Channel Specific- Mobile, Tablet, Web, Car & Home. Choose from :10, :15 or :30 audio spots and a visual on web mobile and tablet.

Audio Everywhere- Run of Site- All platforms web, mobile and tablet. :10, :15 or :30 second audio spots in music.

Sequential Audio – Mobile and Web- Serve a sequence of ads to listeners in real-time based on audience signals.

 

Video Ads

Sponsored Listing – 15 sec of active attention prior to 1 hr of uninterrupted music.

Video Plus – CPC model, your viewers get special features for watching your ad.

Video Everywhere – Simple, turnkey solution across all platforms and bundles a video ad and a standard banner ad

Non Skipable Video- Non skipable full screen ads

 

Display Ads

Mobile Interstitial – Full screen ad upon Pandora app start up

Sponsored Listening – :15 second ad, listeners are offered one hour of uninterrupted listening.

Dynamic Display – Utilizes sequential ad messaging, ai optimization and multi creative multi landing page campaigns

Display Everywhere – Cost efficient banner ads on web mobile and tablet remnant inventory

Amplified Display- Rich engagement with users mobile device – shake to reveal etc

Web Billboard – 24 hour take over of Pandora ad unit above the media player.. 970 x 250. Exclusive ad location

Platform Specific Display – Rich media display ads across web, mobile, and tablet

Responsive Mobile Display – Integrate Pandora’s environment and background. Your ad appears natively along with the the song elements.

 

Content Ads

100% share of voice opportunities include : Sponsored Podcasts, Sponsored Stations, Artist Program, Branded Podcasts